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Booklets

 

A booklet is a small book or group of pages.

In corporate design brochures and booklets are a standard tool for promotion and advertising. They are tiny books or magazines which lay around in conference halls, offices and waiting rooms. Sometimes they contain an annual report of the company or showcase the portfolio of an artist. Brochures can also be included in CDs and DVDs; however, usually they are given away as freebies (e.g. they may contain a calendar or some poster inside).

In either case, booklets serve advertising purposes and since they are usually short (max. 25-30 pages) they need to look good and be informative in order to focus users’ attention and effectively convey the message. Unfortunately, only few brochures are indeed designed with close attention to details. However, there are a number of options for creative and appealing booklet and brochure design.

In a form of booklet usually print:

  • promo brochures,
  • short guidebooks,
  • geographic maps,
  • city plans for tourists, etc.

Booklets are cheap and widespread, a very important instrument for promoting company or it’s production

Booklets